24 Jun
Posted by Sean Fenlon as Google, Hot Transfers, Internet, Marketing, Mobile, Technology
Google.com/Voice
You seldom see “Bad” in a subject line along with Google, but “Google Buzz” and “Google Wave” have significantly under-performed (as far as Google product launches go).
Here’s a Google product launch that is GUARANTEED to reverse that trend…
Google Voice:
I first blogged about Google Voice when Google acquired Grand Central back in 2007 (I’m still bothered [...]
02 Jun
Posted by Sean Fenlon as Education, Hot Transfers, Industries, Internet, Lead Generation, Marketing, Mobile, Technology, Technology Updates
Agreement Represents another Top-tier Client Addition to the Managed Services offering from DoublePositive
http://finance.yahoo.com/news/Education-Management-bw-55070469.html?x=0&.v=1
http://www.marketwatch.com/story/education-management-corporation-online-higher-education-edmc-ohe-selects-doublepositive-marketing-group-as-its-online-marketing-agency-of-record-2010-06-01?reflink=MW_news_stmp
BALTIMORE, Jun 01, 2010 — DoublePositive Marketing Group, Inc. announced today that it has been chosen by Education Management Corporation — Online Higher Education (EDMC OHE) as their Online Marketing Agency of Record for all Online Marketing across all EDMC OHE brands (including [...]
I never use coupons but I love Groupon.
And not just because they’re good for 1 acupuncture:
And not just because they’re a $1.35 billion dollar business:
Last month DST and Battery Ventures valued Groupon at $1.35 Billion. http://techcrunch.com/2010/04/18/its-official-groupon-announces-that-1-35-billion-valuation-round/
And not just because it is a business that was founded in 2008.
This reminds me of a question I [...]
02 Feb
Posted by Sean Fenlon as Automotive, Debt, Education, Industries, Insurance, Internet, Lead Generation, Marketing, Mortgage
Back in 2002, Josh Gray invested everything he had to buy Webclients.net, a lead generation firm that had grown to ~$10MM in revenue but was losing money.
As the new CEO Josh, focused like a laser on increasing yield (particular on non-monetized inventory) and grew the sales and profits of the business by orders of magnitude.
In [...]
24 Jan
Posted by Sean Fenlon as Internet, Lead Generation, LeadsCon 2010, Marketing, Tradeshows
I am a personal fan of LeadsCon and this entire blog is as well. Just ask Google:
http://www.google.com/search?hl=en&as_q=leadscon&as_epq=&as_oq=&as_eq=&num=100&lr=&as_filetype=&ft=i&as_sitesearch=blogs.doublepositive.com
LeadsCon 2010 speakers were just announced this week:
http://www.leadscon.com/leadscon-las-vegas-2010/full-conference-program.html
Here’s a partial list of the Rock Star speakers on the list:
Doug Lebda
Dave Wengel
Matt Coffin
Marc Diana
Steve Jillings
Payam Zamani
Please join us for our Hot Transfers workshop @ 4pm on Tuesday the 23rd.
Our presentation [...]
27 Nov
Posted by Sean Fenlon as Internet, Lead Generation, Marketing, Technology, Uncategorized
This is a fantastic interview video.
Jason Calacanis (who is very smart and successful) interviews Matt Coffin (who is very smart and successful) on TWiST #27:
http://www.blip.tv/file/2852558
Matt Coffin was the first to hear the Calacanis/Mahalo pitch and the first investor in Jason’s most recent startup Mahalo — he also sits on their [...]
20 Nov
Posted by Sean Fenlon as Education, Industries, Insurance, Internet, Lead Generation, Marketing, Mortgage, Real Estate, Technology
Rumors of a QuinStreet IPO have been swirling around the space on-again/off-again for years.
But wow it is official:
http://secwatch.com/filings/view.jsp?formid=2469864
I will probably circle back and add more color commentary when I have a few moments, but in the meantime, let me scream BRAVO and CONGRATULATIONS to CEO Doug Valenti and the rest of the QuinStreet team.
Just a [...]
30 Oct
Posted by Sean Fenlon as Automotive, Education, Google, Industries, Insurance, Internet, Lead Generation, Marketing, Mortgage, Technology
Google now provides mortgage rates to consumers and sells mortgage leads to originators.
https://www.google.com/comparisonads/mortgages#ti=0
I know this new development may be disruptive and concerning to many of our friends in the mortgage lead selling space. For those of you outside of the mortgage industry, this event is just as important. Google often tests products in a [...]
16 Sep
Posted by Brian Ocheltree as Automotive, Debt, Education, Hot Transfers, Industries, Insurance, Lead Generation, Marketing, Mortgage, Real Estate
I believe that any Industry that has a burgeoning Lead ecosystem (Lead Buyers and Lead Sellers growing their relationships together) will eventually experience a drop in Lead Performance across the board simply because there is only a fixed amount of truly interested and highly motivated consumers out there for any product or service. Once [...]
15 Sep
Posted by Joey Liner as Call Centers, Hot Transfers, Marketing
Some of you may get my subject line. The line comes from one of Chris Rock’s first movie roles in “I’m Gonna Git You Sucka”. Check out this clip as he asks the store clerk for an order of ribs, but then asks him for just one rib because the price is too [...]
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