Back in 2002, Josh Gray invested everything he had to buy Webclients.net, a lead generation firm that had grown to ~$10MM in revenue but was losing money.
As the new CEO Josh, focused like a laser on increasing yield (particular on non-monetized inventory) and grew the sales and profits of the business by orders of magnitude.
In [...]

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Rumors of a QuinStreet IPO have been swirling around the space on-again/off-again for years.
But wow it is official:
http://secwatch.com/filings/view.jsp?formid=2469864
I will probably circle back and add more color commentary when I have a few moments, but in the meantime, let me scream BRAVO and CONGRATULATIONS to CEO Doug Valenti and the rest of the QuinStreet team.
Just a [...]

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Google now provides mortgage rates to consumers and sells mortgage leads to originators.
https://www.google.com/comparisonads/mortgages#ti=0

I know this new development may be disruptive and concerning to many of our friends in the mortgage lead selling space.  For those of you outside of the mortgage industry, this event is just as important.  Google often tests products in a [...]

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I am pleased to share with you that we are going to be doing another webinar with our friends over at Leads360.
Both DoublePositive and Leads360 are value added partners that are a true extensions to the lead and the sales force. We work together on dozens of mutual mortgage clients and thought it would [...]

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I believe that any Industry that has a burgeoning Lead ecosystem (Lead Buyers and Lead Sellers growing their relationships together) will eventually experience a drop in Lead Performance across the board simply because there is only a fixed amount of truly interested and highly motivated consumers out there for any product or service. Once [...]

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“Hey this is Jim, Mortgage Rates are at their all time low due to the government bailout. Press 1 to speak to a specialist right now” We all get them on our cell and home phones, even though we are on the do not call list!
If you are in the mortgage, loan modification, [...]

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INTRO
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I guess this process of writing a blog post on the plane ride home from LeadsCon is becoming somewhat of habit for me.  The coverage of LeadsCon from last year’s plane ride is here.
Let’s start this year by expressing genuine respect and admiration for our friend and LeadsCon founder, Jay Weintraub.  Many of us have [...]

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Well so do I…..
In the first week of January, DoublePositive did more transfers than in any week of all of 2008. In the second week (last week), we were only a few transfers short of our best week in the entire four year history of the company (including the Mortgage boom of 2006). [...]

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As I sit here this moment and watch the DOW down a record 770 points - because the House rejected the Bailout Bill - my stomach is turning just wondering when is this going to stop? It’s been a rough month folks not only in the credit markets; our friends in the South have had [...]

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PositiveExpress ARM — $39
• $39 Live Call Transfer
• Targets borrowers whose ARM is scheduled to reset
• We ask the borrower if they would like to learn about more options regarding getting into a fixed product
• Data can be accessed in real-time along with the live call from [...]

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