26 May
Posted by Sean Fenlon as Automotive, Call Centers, Debt, Education, Hot Transfers, Industries, Insurance, Internet, Lead Generation, Marketing, Mortgage, Real Estate
I’m writing this because I have cracked the code. I know the formula that needs to be applied to measure the total effectiveness of any lead supply channel:
Quality
Quantity
Cost
These are three absolute pillars of the leads industry and when each is quantified individually, [...]
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