25 Apr
Posted by Sean Fenlon as Uncategorized
This is very Strange.
DoublePositive is just shy of four years old.
Always a stellar track record with the Better Business Bureau, customers, partners, and everyone in between.
The Ripoff Report site and the site’s practices are controversial up and beyond any one individual report, but you should make your own decision:
http://en.wikipedia.org/wiki/Ripoff_Report
Nonetheless, in the last eleven days, we [...]
LeadsCon Blog Coverage Table of Contents:
LeadsCon Highlights — Day 1 — Wednesday, April 2
LeadsCon Highlights — Day 2 — Thursday, April 3
LeadsCon Highlights — Day 3 — Friday, April 4
Final Thoughts – LeadsCon 2008
Other Blog Coverage of LeadsCon
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So, I’m writing these blog posts on the plane returning from the first annual LeadsCon 2008 and I’m [...]
05 Apr
Posted by Sean Fenlon as LeadsCon 2008, Tradeshows
LeadsCon Blog Coverage Table of Contents:
LeadsCon Highlights
LeadsCon Highlights — Day 1 — Wednesday, April 2 (below)
LeadsCon Highlights — Day 2 — Thursday, April 3
LeadsCon Highlights — Day 3 — Friday, April 4
Final Thoughts – LeadsCon 2008
Other Blog Coverage of LeadsCon
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Must Know Advances in Lead Quality
Moderator: Dave Wengel, GM, Interactive Markets, TARGUSinfo
Alex Baydin, CEO, PerformLine, Inc.
Dave [...]
05 Apr
Posted by Sean Fenlon as LeadsCon 2008, Tradeshows
LeadsCon Blog Coverage Table of Contents:
LeadsCon Highlights
LeadsCon Highlights — Day 1 — Wednesday, April 2
LeadsCon Highlights — Day 2 — Thursday, April 3 (below)
LeadsCon Highlights — Day 3 — Friday, April 4
Final Thoughts – LeadsCon 2008
Other Blog Coverage of LeadsCon
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Keynote Address: Lessons from the Leaders
Ed Ojdana, Former CEO, Experian Interactive
Jordan Rohan, Founder, Clearmeadow Partners (formerly Managing [...]
05 Apr
Posted by Sean Fenlon as LeadsCon 2008, Tradeshows
LeadsCon Blog Coverage Table of Contents:
LeadsCon Highlights
LeadsCon Highlights — Day 1 — Wednesday, April 2
LeadsCon Highlights — Day 2 — Thursday, April 3
LeadsCon Highlights — Day 3 — Friday, April 4 (below)
Final Thoughts – LeadsCon 2008
Other Blog Coverage of LeadsCon
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LeadsCon Learning from The Offline Marketers
Moderator: Jeff Liebl, VP, Marketing & Business Development, eBureau
Rick Bentz, SVP Research [...]
LeadsCon Blog Coverage Table of Contents:
LeadsCon Highlights
LeadsCon Highlights — Day 1 — Wednesday, April 2
LeadsCon Highlights — Day 2 — Thursday, April 3
LeadsCon Highlights — Day 3 — Friday, April 4
Final Thoughts – LeadsCon 2008 (below)
Other Blog Coverage of LeadsCon
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We all owe Jay Weintraub a ton of gratitude for his vision and his hard work in [...]
02 Apr
Posted by Sean Fenlon as Automotive, Call Centers, Debt, Education, Hot Transfers, Industries, Insurance, Internet, Lead Generation, Marketing, Mortgage, Technology
I am continually amazed at how MAJOR components of lead/marketing/advertising performance are overlooked by even some of the biggest buyers in leads, marketing, and advertising in the world. Many lead buyers have become myopic in their elevation of “Acquisition Cost” as the ultimate indicator of lead performance. This is two-dimensional thinking. Acquisition Cost is determined [...]
02 Apr
Posted by Sean Fenlon as Automotive, Debt, Education, Industries, Insurance, Internet, Lead Generation, Mortgage, Real Estate
Private Equity Week reported this past week that LeadPoint has successfully completed its 5th round of funding. Below is the report from PE Week:
LeadPoint Inc., a Los Angeles-based online leads exchange marketplace, has raised $6 million in Series E funding, according to a regulatory filing. Backers include Redpoint Ventures, Estalea LP and Breakwater Ventures. The [...]
02 Apr
Posted by Sean Fenlon as Industries, Internet, Lead Generation, Marketing, Mortgage, Technology
I’ve been in the lead generation ecosystem for a long time. To put that statement into perspective, my previous company, TheLoanPage.com, was launched back in 1997, and I have been trying to drive Internet consumer traffic to online forms essentially since the Netscape IPO.
The three companies I saw establish the biggest beachhead in the early [...]
02 Apr
Posted by Sean Fenlon as Automotive, Debt, Education, Industries, Insurance, Internet, Lead Generation, Mortgage, Real Estate
So, it’s been a while since our last blog post – I guess that is to be expected the first few weeks following an office move. I have been having lunch individually with each member of the DoublePositive team as well. I have crowned the rest of the company as co-CEO during this time.
Internet lead [...]