Here at DoublePositive, we’re big fans of LinkedIn. Every person in our organization, no matter what their function, has a LinkedIn profile. We use it to generate sales leads, network with partner companies, to rectuit potential employees, to interact with a larger community — we even use it to promote the blog you are reading [...]

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Southern Capitol Ventures is a new investor in DoublePositive.
They will be hosting a “Calling All Entrepreneurs” event in Reston, VA next week.   
http://southeastvc.blogs.com/southeast_vc/2007/11/calling-all-ent.html
I would encourage any entrepreneur eager to speak live with an east coast VC to attend.
SPF

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In our endless effort to find creative ways to reach prospective customers, we have tested several new advertising channels. So far, we have talked to and are fans of Millennial Media, AdMob, Voodovox, Ingenio, Free411, and a few other mobile or pay per call channels, all of which have some unique approach or claim to [...]

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I found a cool use of technology being used by universities that I wanted to share.  Schools vying for the attention of potential online students are now turning to iTunes U.  iTunes U provides free video courses, campus speeches, and other events from 16 institutions to iTunes users around the globe.  These resources have been [...]

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Yesterday DoublePositive announced we closed on an additional $4 Million in venture funding. The news has received a good amount of attention on the wire, in various news publications/websites, and in the blogosphere:
Online Marketer DoublePositive Nabs $4M in Latest Funding Round 
Baltimore Business Journal
http://www.bizjournals.com/baltimore/stories/2007/11/26/story16.html?ana=from_rss
DoublePositive Raises More Money - Bright Future For Lead Generation?
Leads360
http://www.coffeeforclosers.org/?p=24
DoublePositive Raises $4 Million
LeadCritic
http://blog.leadcritic.com/live-transfer-leads/doublepositive-raises-4-million
DoublePositive [...]

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So, I literally heard just moments ago that AT&T agreed to buy Ingenio.
I’m certain all readers are very familiar with AT&T.
I first heard of Ingenio in 2003.  They were an early leader in developing pay-per-call (PPC) software.  What I felt made them unique when compared to other pay per call software players in the space [...]

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HAMILTON INVESTMENT PARTNERS, SOUTHERN CAPITOL VENTURES AND EXISTING DOUBLEPOSITIVE INVESTORS PARTICIPATE IN ROUND
November 15, 2007 – BALTIMORE, MD – DoublePositive Marketing Group, Inc. (www.doublepositive.com), the industry leader in LIVE Hot Transfer Leads for sales organizations, announced today that it has closed an additional $4 Million in venture funding. The financing will help fuel DoublePositive’s growth [...]

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It seems that two of the fastest growing categories for Hot Transfers are education leads and insurance leads.  These industries seem to be a bit unique in their relationships between the Lead Sellers and the Lead Buyers, and these variations are creating some unique uses of our DoublePositive Platform™.
One of the uses that has been quite [...]

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I have been at DoublePositive Marketing Group for almost a year, and the mortgage market has changed so much in that time. Mortgage companies as well as individual loan officers have had to adapt to the changes - especially in regards to marketing.
To give you a little background, prior to working at DoublePositive I was [...]

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