After attending the TARGUSinfo Lead Quality Summit, the thing that surprised me the most was that even professionals in the lead generation ecosystem continue to speak different languages to one another.
Not just industry-specific language, but also language core to lead generation as a concept.
What I realize is that those involved with leads and lead generation [...]

Industry Leaders (Lead Sellers AND Lead Buyers) Gather to Discuss Ways to Increase the Value and Effectiveness of Internet Leads
The leaders in the Internet Leads movement gathered in Vegas last week at
The Palms.  I attended the event along with our CTO Syed Zaidi, and our SVP Brian Ocheltree.  Ironically, we found ourselves on the same [...]